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TON Foundation launches new ad monetization tool for developers

29 June 2024
TON Foundation launches new ad monetization tool for developers
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The TON Foundation launched a new ad monetization tool for TON developers creating mini-applications, introducing an innovative way for developers to earn ad-generated revenue in Toncoin. This tool, known as Adsgram, offers various ad formats such as video and static banners, with developers potentially earning up to $16 CPM based on audience engagement. The platform aims to revolutionize the gaming industry by promoting the monetization of GameFi on Telegram’s TON ecosystem, providing a new avenue for developers to monetize their mini-applications and bots.

The TON Foundation Unveils New Ad Monetization Tool for Developers

The TON Foundation has introduced a groundbreaking ad monetization tool for TON developers creating mini-applications. This innovative tool will significantly enhance the earning opportunities within the TON ecosystem by enabling developers to earn ad-generated revenue in Toncoin.

Benefits of the Adsgram Platform for Developers

The Adsgram platform offers a myriad of advantages for developers looking to monetize their mini-applications on the TON network. This tool provides developers with the opportunity to earn revenue through various advertising formats, including static banners, short videos, and channel subscriptions. By diversifying ad options, developers can maximize their earning potential within the TON ecosystem.

Earning Opportunities for TON Mini-App Developers

Developers on the TON network can potentially earn up to $16 CPM (Cost Per Thousand Impressions) by utilizing the Adsgram platform. This competitive CPM rate is based on audience engagement metrics, ensuring that developers are compensated fairly for displaying ads on their mini-applications.

Adsgram Platform Overview

The Adsgram platform, backed by the TON Foundation, is a cutting-edge tool that allows Telegram mini-app developers to earn Toncoin through ad monetization. With an array of ad formats available, such as video and static banners, developers have the flexibility to choose the most suitable format for their mini-applications. The platform’s robust infrastructure supports seamless ad delivery and efficient revenue generation for developers.

Different Ad Formats Offered by Adsgram

Adsgram provides developers with multiple ad formats to cater to diverse audience preferences. Developers can leverage video ads to create engaging promotional content or opt for static banners for a more traditional advertising approach. Additionally, the upcoming channel subscriptions feature will enable developers to monetize user engagement through exclusive content offerings.

Impressive Growth Metrics of the Adsgram Platform

In May 2024, the Adsgram platform recorded an impressive 8 million impressions per 24 hours, highlighting its growing popularity among users. The platform’s substantial user base is drawn from various regions, including Germany, Nigeria, and Bangladesh, showcasing its global reach and engagement. By partnering with established Telegram applications like Fonton Fantasy Football and Game, Adsgram continues to expand its presence within the TON ecosystem.

Monetization Opportunities for Developers on Adsgram

The Adsgram platform presents lucrative monetization opportunities for developers across various industries, including gaming, gambling, and cryptocurrency exchanges. Developers can earn competitive CPM rates ranging from $3.8 to $16, based on the type of audience targeted by their ads. This dynamic pricing model ensures that developers receive fair compensation for their ad placements while maximizing their revenue potential.

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Vision for Game Finance (GameFi) Monetization on Telegram

Adsgram’s co-founder, Vadim Sterlin, envisions a revolutionary approach to game finance (GameFi) monetization within the Telegram ecosystem. By facilitating ad monetization for game developers, Adsgram seeks to empower developers to monetize their gaming applications effectively. This strategic focus on the gaming industry aligns with the platform’s commitment to enhancing monetization opportunities for developers within the TON ecosystem.

Support from the Open Network Foundation

The Open Network Foundation demonstrated its support for Adsgram by providing a $50,000 grant to the platform’s development team. This financial assistance enabled Adsgram to create a minimum viable tech tool that caters to the unique needs of developers within the TON ecosystem. The foundation’s investment in Adsgram underscores its commitment to fostering innovation and growth within the TON developer community.

The Resilience of the TON Ecosystem Amid Security Challenges

Despite recent security concerns surrounding the TON ecosystem, the launch of the ad monetization tool underscores the resilience and dedication of the Open Network community. Security experts have raised awareness about phishing attacks targeting TON users, posing a challenge to the network’s integrity. However, the TON Foundation’s proactive approach to innovation and development showcases its unwavering commitment to advancing the ecosystem despite security challenges.

Addressing Security Threats in the TON Ecosystem

Security firms like SlowMist and Kaspersky have highlighted security vulnerabilities within the TON ecosystem, emphasizing the need for enhanced protective measures against malicious activities. By acknowledging and addressing these security threats, the TON Foundation aims to safeguard user assets and maintain the integrity of the network. Collaborative efforts between security experts and blockchain developers are essential to mitigating risks and ensuring a secure environment for TON users.

Future Growth Prospects for the TON Ecosystem

As the TON ecosystem continues to evolve and expand, developers and stakeholders can look forward to a dynamic environment that fosters innovation and growth. By leveraging tools like the Adsgram platform for ad monetization, developers can explore new revenue streams and capitalize on emerging opportunities within the TON network. With a strong emphasis on security, innovation, and community engagement, the TON ecosystem is poised for sustainable growth and development in the blockchain industry.


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